SEO – Search Engine Optimization

Search Engine Optimisation Services:

Search engine optimisation usually abbreviated to SEO is a professional service that helps website owners get their business website visible on search engines. The aim is to have marry up search terms (keywords) that your potential customers type into search engines, then your website to be seen as being relevant and having your website displayed against that keyword in the search results. Search engine optimisation deals with a lot of different areas, below are some of the elements that a quality search engine optimisation service offers and includes.

  • Keyword Research
  • SEO Competitor analysis
  • SEO On-page optimisation
  • SEO Deep site optimisation
  • SEO Valuable link building
  • SEO Solutions for non-search engine compatible sites
  • SEO Solutions for catalogue sites
  • Fast, manual search engine submission
  • State of the art position reporting
  • Customizable SEO reports

How does Search Engine Optimisation Work?

Search engines are what we use typically to find out information online. This could be us searching for information or looking for specific products and services. 93% of all activity online begins on a search engine. “bots” or “spiders” scan all available content on the internet, and produce a page of search engine results which correlate to the keyword entered into the engine. According to online internet dictionary Webopedia, the definition of SEO or Search engine optimisation is “the process of increasing the number of visitors to a Web site by ranking high in the search results of a search engine.” Therefore, in order to increase traffic to your site, you need to optimise your content in order for web browsers to find your site.

search engine optimisation process

The SEO process, considering the infinite nature of the internet, is quite remarkable. However, you will only benefit from search engine optimisation if your site is properly indexed, and the content is optimised to rank higher on search engine results pages. To clarify, if your site is optimised correctly, your chance of ending up in the top 10 results of a search are higher, and therefore the chance that people visit your site is increased. Sadly, making it into the top 20 isn’t enough when it comes to search engines, as people will barely look past the first page of results. Hence make sure you know what you’re signing before you sign up with a quality search engine optimisation company.

To make your site visible, you need to make sure that you optimise your webpage content to include every possible keyword that relates to your website so that “bots” or “spiders’ can find your site. For example, if your website sells a particular product, you will want to include content on your site that includes several relevant keywords, without “keyword stuffing”. It is important that your content is well written and researched for SEO purposes, as this can dramatically increase the visibility of your site.

Want to know how compatible your website is for search engines? Drop us a message below and claim your free, no obligation search engine analysis.

SEO-Subb-down-arrow-green

 

 SEO Subb is a specialist digital marketing agency, with a focus on services such as online marketing search engine optimization, social media advertising and search engine marketing.

Haych Enterprises Ltd T/A SEO Subb - Registered Company Number: 09748790